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1. Book
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Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2007
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Availability: Items available for loan: Bishop Okullu Memorial Library (Limuru Campus) (2)Call number: HF5415.13 .L58 2007, ...

2. Book
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Services marketing : managing the service value chain / Manfred Bruhn and Dominck Georgi. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, England ; New York : Financial Times/Prentice Hall, 2006
Availability: Items available for loan: Bishop Okullu Memorial Library (Limuru Campus) (1)Call number: HD9980.5 .B78 2006.

3. Book
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Services marketing : people,technology,strategy Christopher Lovelock, Wirtz Jochen by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Sydney : Prentice Hall Europe, 2004
Availability: Items available for loan: Nairobi Campus (2)Call number: HF5415.13 .L58 2004, ...

4. Book
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Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill Irwin, 2009
Availability: Items available for loan: Bishop Okullu Memorial Library (Limuru Campus) (1)Call number: HD9980.5 .Z45 2009.

5. Book
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Principles of services marketing / Adrian Palmer. by
Edition: 7th ed.
Publication details: London : McGraw-Hill Education ; c2014
Availability: Items available for loan: Bishop Okullu Memorial Library (Limuru Campus) (1)Call number: HF5415.13 .P35 2014.