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Stategy : 2008-2009 / David J. Ketchen Jr, [et al..]

By: Contributor(s): Material type: TextTextPublication details: Boston : McGraw-Hill/Irwin, c2009Description: 319p. col. ill. ; 26 cmISBN:
  • 9780073381213 (pbk. : alk. paper)
Subject(s): DDC classification:
  • 658.4/012 22
LOC classification:
  • HD30.28 .D47 2009
Online resources:
Contents:
Strategic management : creating competitive advantages -- Analyzing the external environment of the firm -- Assessing the internal environment of the firm -- Recognizing a firm's intellectual assets : moving beyond a firm's tangible resources -- Business-level strategy : creating and sustaining competitive advantages -- Corporate-level strategy : creating value through diversification -- International strategy : creating value in global markets -- Entrepreneurial strategy and competitive dynamics -- Strategic control and corporate governance -- Creating effective organizational designs -- Strategic leadership : creating a learning organization and an ethical organization -- Managing innovation and fostering corporate entrepreneurship -- Analyzing strategic management cases.
Item type: Book
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Holdings
Current library Collection Call number Copy number Status Barcode
Nairobi Campus General Circulation Non-fiction HD30.28 .D47 2009 (Browse shelf(Opens below)) 1 Available 059595
Total holds: 0

Includes bibliographical references and indexes.

Strategic management : creating competitive advantages -- Analyzing the external environment of the firm -- Assessing the internal environment of the firm -- Recognizing a firm's intellectual assets : moving beyond a firm's tangible resources -- Business-level strategy : creating and sustaining competitive advantages -- Corporate-level strategy : creating value through diversification -- International strategy : creating value in global markets -- Entrepreneurial strategy and competitive dynamics -- Strategic control and corporate governance -- Creating effective organizational designs -- Strategic leadership : creating a learning organization and an ethical organization -- Managing innovation and fostering corporate entrepreneurship -- Analyzing strategic management cases.

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