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Marketing : contemporary concepts and practices / William F. Schoell, Joseph P. Guiltinan

By: Contributor(s): Material type: TextTextPublication details: Englewood Cliffs, N.J. : Prentice Hall, 1995 Edition: 6th edDescription: IS-15, xxvii, 762 p. : ill. (some col.) ; 29 cmISBN:
  • 9780205156023
  • 0205156029
Subject(s): LOC classification:
  • HF5415 .S36 1995
Item type: Book
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Current library Collection Call number Copy number Status Barcode
Bishop Okullu Memorial Library (Limuru Campus) General Circulation Non-fiction HF5415 .S36 1995 (Browse shelf(Opens below)) 1 Available 054201
Total holds: 0
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HF5415 .O43 2002 Marketing management systems HF5415 .S25 1999 Marketing simplified HF5415 .S25 1999 Marketing simplified HF5415 .S36 1995 Marketing : HF5415.1 .B41 1995 Marketing principles & perspectives / HF5415.1.E43 2007 Marketing communications HF5415.1 .K53 2005 Blue ocean strategy :

Includes bibliographical references and indexes

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