Marketing research: an applied approach Naresh K Malhotra

By:

Malhotra, Naresh K

Contributor(s):

Birks David F

Publication details: Financial Times Prentice Hall, c2007 HarlowEdition: 3rd European EditionDescription: xxi, 835 p. ; ill. ; 26.5 cm. +1 computer laser optical disc (CD-ROM)ISBN:

9780273706892

LOC classification:

HF5415.2 .M35 2007

Item type:

Book

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Holdings
Current library	Collection	Call number	Vol info	Copy number	Status	Barcode
Bishop Okullu Memorial Library (Limuru Campus) General Circulation	Non-fiction	HF5415.2 .M35 2007 (Browse shelf(Opens below))		2	Available	008182
Bishop Okullu Memorial Library (Limuru Campus) General Circulation	Non-fiction	HF5415.2 .M35 2007 (Browse shelf(Opens below))		3	Available	008183
Bishop Okullu Memorial Library (Limuru Campus) Multimedia	Non-fiction	HF5415.2 .M35 2007 (Browse shelf(Opens below))	CD	1	Not For Loan	042375
Bishop Okullu Memorial Library (Limuru Campus) Multimedia	Non-fiction	HF5415.2 .M35 2007 (Browse shelf(Opens below))	CD	2	Not For Loan	042376
Nairobi Campus General Circulation	Non-fiction	HF5415.2 .M35 2007 (Browse shelf(Opens below))		1	Available	008181
Nairobi Campus Multimedia	Non-fiction	HF5415.2 .M35 2007 (Browse shelf(Opens below))	CD	3	Not For Loan	042377

Total holds: 0

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Previous	HF5387 .D38 2006 ABC News videos for Business ethics	HF5415 .K47 2006 Marketing /	HF5415 .W42 2009 What Is Marketing? The Basics and Beyond	HF5415.2 .M35 2007 Marketing research:	HF5415.2 .M35 2007 Marketing research:	HF5415.6 .L36 2009 Managing supply chains:	HF5415.7 .S46 2008 Designing and managing the supply chain:	Next

Includes bibliographical references and index

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