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Product management / Donald R. Lehmann, Russell S. Winer.
Material type:
TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston : McGraw-Hill/Irwin, c2002.Edition: 3rd edDescription: xxv, 502 p. : ill. ; 24 cmISBN: - 0070275491 (alk. paper)
- 9780070275492
- HF5415.15Â .L44 2002
Book
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Nairobi Campus General Circulation | Non-fiction | HF5415.15 .L44 2002 (Browse shelf(Opens below)) | 1 | Available | 051939 |
Total holds: 0
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Includes bibliographical references and indexes.
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