Product management / (Record no. 49492)

MARC details
000 -LEADER
fixed length control field 00980cam a22003014a 4500
001 - CONTROL NUMBER
control field 12318609
003 - CONTROL NUMBER IDENTIFIER
control field 0
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20170317151629.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 010222s2002 maua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2001030383
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0070275491 (alk. paper)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780070275492
040 ## - CATALOGING SOURCE
Transcribing agency SPU
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.15
Item number .L44 2002
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Lehmann, Donald R.
245 10 - TITLE STATEMENT
Title Product management /
Statement of responsibility, etc Donald R. Lehmann, Russell S. Winer.
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston :
Name of publisher, distributor, etc McGraw-Hill/Irwin,
Date of publication, distribution, etc c2002.
300 ## - PHYSICAL DESCRIPTION
Extent xxv, 502 p. :
Other physical details ill. ;
Dimensions 24 cm.
440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title McGraw-Hill/Irwin series in marketing
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Product management.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Winer, Russell S.
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/description/mh021/2001030383.html">http://www.loc.gov/catdir/description/mh021/2001030383.html</a>
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/toc/mh021/2001030383.html">http://www.loc.gov/catdir/toc/mh021/2001030383.html</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date checked out Copy number Price effective from Koha item type
    Library of Congress Classification     Non-fiction Nairobi Campus Nairobi Campus General Circulation 17/03/2017 Donation-BFA 1000.00 1 HF5415.15 .L44 2002 051939 10/06/2023 07/06/2023 1 17/03/2017 Book