Influence of Selected Marketing Strategies on Growth of Local Sales among Tea Manufacturers in Kenya (Record no. 60301)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00925nam a22002297a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260330090409.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 260330b |||||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| Transcribing agency | SPU |
| Modifying agency | dwaswala |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | THE HD9198 |
| Item number | .M83 2025 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Mwangi, Hamphrey Mwithiga |
| 245 ## - TITLE STATEMENT | |
| Title | Influence of Selected Marketing Strategies on Growth of Local Sales among Tea Manufacturers in Kenya |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Limuru, Kenya: |
| Name of publisher, distributor, etc | St. Paul's University, |
| Date of publication, distribution, etc | 2025. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiv, 198p.; |
| Other physical details | ill. |
| Dimensions | 30cm. |
| 500 ## - GENERAL NOTE | |
| General note | A Thesis Submitted to the School of Business and Leadership Studies in Partial Fulfilment of the Requirements for the Award of Degree of Doctor of Philosophy in Business Administration |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Tea trade |
| Geographic subdivision | Kenya. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Agricultural industries |
| General subdivision | Marketing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Sales management |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Strategic planning |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Njanja, Lily |
| Relator term | Supervisor |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Mugambi, Hellen |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Item type | Thesis |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Not For Loan | Non-fiction | Bishop Okullu Memorial Library (Limuru Campus) | Bishop Okullu Memorial Library (Limuru Campus) | Special Collection | 30/03/2026 | Donation | THE HD9198 .M83 2025 | 072495 | 30/03/2026 | 30/03/2026 | Thesis |