Influence of Selected Marketing Strategies on Growth of Local Sales among Tea Manufacturers in Kenya
Mwangi, Hamphrey Mwithiga
Influence of Selected Marketing Strategies on Growth of Local Sales among Tea Manufacturers in Kenya - Limuru, Kenya: St. Paul's University, 2025. - xiv, 198p.; ill. 30cm.
A Thesis Submitted to the School of Business and Leadership Studies in Partial Fulfilment of the Requirements for the Award of Degree of Doctor of Philosophy in Business Administration
Tea trade--Kenya.
Agricultural industries--Marketing
Sales management
Strategic planning
THE HD9198 / .M83 2025
Influence of Selected Marketing Strategies on Growth of Local Sales among Tea Manufacturers in Kenya - Limuru, Kenya: St. Paul's University, 2025. - xiv, 198p.; ill. 30cm.
A Thesis Submitted to the School of Business and Leadership Studies in Partial Fulfilment of the Requirements for the Award of Degree of Doctor of Philosophy in Business Administration
Tea trade--Kenya.
Agricultural industries--Marketing
Sales management
Strategic planning
THE HD9198 / .M83 2025