000 00993cam a2200277 a 4500
001 1510126
003 0
005 20170207152729.0
008 890829r19901985nyu b 001 0 eng
020 _a9780805011944
040 _cspu
050 0 0 _aREF HF 5825
_b.B55 1990
100 1 _aBly, Robert W.
245 1 4 _aThe copywriter's handbook :
_ba step-by-step guide to writing copy that sells /
_cRobert W. Bly.
250 _a1st Owl book ed.
260 _aNew York :
_bHolt,
_c1990.
300 _axi, 351 p. ;
_c21 cm.
500 _a"An Owl book."
500 _aReprint. Originally published: New York : Dodd, Mead, c1985.
504 _aIncludes bibliographical references (p. 343-346) and index.
650 0 _aAdvertising copy.
650 0 _aBusiness writing.
856 4 2 _3Contributor biographical information
_uhttp://www.loc.gov/catdir/bios/hol056/89038564.html
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/description/hol054/89038564.html
942 _2lcc
_cBK
999 _c48482
_d48482