| 000 | 01082cam a2200301 i 4500 | ||
|---|---|---|---|
| 001 | 17553525 | ||
| 005 | 20201013100949.0 | ||
| 008 | 121207s2014 mau b 001 0 eng | ||
| 010 | _a 2012046786 | ||
| 020 | _a9780273768685 (alk. paper) | ||
| 040 |
_aDLC _beng _cDLC _erda _dDLC |
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| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHF1416 _b.K44 2014 |
| 082 | 0 | 0 |
_a658.8/4 _223 |
| 100 | 1 | _aKeegan, Warren J. | |
| 245 | 1 | 0 |
_aGlobal marketing management / _cWarren J. Keegan, with Elyse Arnow Brill and Sandeep Puri. |
| 250 | _a8th ed. | ||
| 260 |
_aBoston : _bPearson ; _cc2014. |
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| 300 |
_a479 p. : _c27 cm |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aExport marketing _xManagement. |
|
| 650 | 0 |
_aExport marketing _xManagement _vCase studies. |
|
| 700 | 1 | _aBrill, Elyse Arnow. | |
| 700 | 1 | _aPuri, Sandeep. | |
| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
| 942 |
_2lcc _cBK |
||
| 999 |
_c46815 _d46815 |
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