000 00506nam a22001697a 4500
008 090624t xxu||||| |||| 00| 0 eng d
020 _a013556267
050 _aHF5415.13
_b.K68 1988
100 _aKotler, Philip
245 _aMarketing management;
_bAnalysis, Planning, implementation, and control
_cPhilip Kotler
250 _a6th ed.
260 _aNew Jersey
_bPrentice-Hall
_c1988
300 _axxi, 777p. ;
_c23.5cm
500 _aIncludes indexes
650 _2Marketing
_xManagemt
942 _2lcc
_cBK
999 _c35101
_d35101