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Designing and managing a research project : a business student's guide / Michael Jay Polonsky, David S. Waller.

By: Contributor(s): Material type: TextTextPublication details: Thousand Oaks, Calif. : Sage Publications, Inc., c2005.Description: xi, 232 p. : ill. ; 26 cmISBN:
  • 0761922490 (pbk. : alk. paper)
Subject(s): LOC classification:
  • HD30.4 .P65 2005
Online resources:
Contents:
The foundations -- Introduction -- Choosing a topic -- The role of supervisor -- Group dynamics and the role of conflict -- Ethical considerations -- Undertaking the research -- Planning the research process -- Literature review -- Data gathering -- Qualitative data analysis -- Quantitative data analysis -- Establishing recommendations -- Communicating the results -- Presenting the results -- Writing your report -- Oral presentations -- Concluding remarks.
Item type: Book
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Holdings
Current library Collection Call number Copy number Status Barcode
Nairobi Campus General Circulation Non-fiction HD30.4 .P65 2005 (Browse shelf(Opens below)) 1 Available 019304
Total holds: 0

Includes bibliographical references and index.

The foundations -- Introduction -- Choosing a topic -- The role of supervisor -- Group dynamics and the role of conflict -- Ethical considerations -- Undertaking the research -- Planning the research process -- Literature review -- Data gathering -- Qualitative data analysis -- Quantitative data analysis -- Establishing recommendations -- Communicating the results -- Presenting the results -- Writing your report -- Oral presentations -- Concluding remarks.

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