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1. Book
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Fundamentals of modern marketing. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Prentice-Hall of India 1985
Availability: Items available for loan: Bishop Okullu Memorial Library (Limuru Campus) (1)Call number: HF 5415 .C79 1985.

2. Book
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Dictionary of marketing communication Norman A. Govoni. by
Publication details: Thousand Oaks, Calif. Sage c2004
Availability: Items available for reference: Bishop Okullu Memorial Library (Limuru Campus): Not For Loan (1)Call number: REF HF5412 .G68 2004.