TY  - BOOK
AU  - Kotler,Philip
TI  - Marketing management
SN  - 8178086549
AV  - HF5415.13 .K63 2003
PY  - 2003///
CY  - New York
PB  - Prentice Hall 
KW  - Marketing
KW  - Europe
KW  - Management
N1  - Inspired by the American ed. of same title; Includes bibliographical references and index
ER  -