TY  - GEN
AU  - Coombs, W. Timothy.
TI  - Applied crisis communication and crisis management : : cases and exercises / 
SN  - 9781452217802
AV  - HD49  .C66 2014
PY  - 2014///
CY  - Thousand Oaks, CA : 
PB  - SAGE Publications, Inc.
KW  - Crisis management
KW  - Business communication
KW  - Management
N1  - Includes bibliographical references and index; A short introduction to the case study method -- Crisis capsules -- Pampers and dry max chemical burn rumor -- Hershey, Cocoa, and child slavery/labor abuse -- Cadbury salmonella recall -- Peanut butter paste recall of 2009 -- Tetra pak, Nestle and ITX -- Nestle and greenpeace disagree over palm oil sourcing -- Carrefour, China, and the Olympic torch relay -- Sparboe farms and McDonald's part company over animal cruelty -- BP Texas city explosion -- Sigg and BPA -- West pharmaceutical services' dust explosion -- Jensen farm, listeria, and cantaloupe -- Chick-fil-a and the dangers of social issues -- The Bhopal tragedy -- Odwalla and e. coli -- Valujet flight 592 and the end of a brand -- Greenpeace pressures H&M to detox the garment industry -- Index -- About the author
ER  -