TY  - BOOK
AU  - Lamb, Charles W. 
TI  - Marketing
SN  - 9781111528096
AV  - HF5415 .L36 2012
PY  - 2013///
CY  - Mason, OH
PB  - South-Western/Cengage Learning
KW  - Marketing.
KW  - Marketing|xManagement.
ER  -