TY  - GEN
AU  - Cateora, Philip R. 
AU  - Gilly, Mary C.
AU  - Graham, John L.
AU  - Money, R. Bruce.
TI  - International marketing
SN  - 9781259253065
AV  - HF1416 .C37  2016
PY  - 2016///
CY  - New York
PB  - McGraw-Hill Irwin
KW  - Export marketing
KW  - International business enterprises
N1  - Includes indexes
ER  -