TY  - GEN
AU  - Broom, Glen M.
AU  - Sha, Bey-Ling. 
TI  - Cutlip and Center's effective public relations
SN  - 9780273768395
AV  - HM1221 .C88 2013 
PY  - 2013///
CY  - Boston
PB  - Pearson
KW  - Public relations.
N1  -  Includes bibliographical references and index.
ER  -