TY  - GEN
AU  - Grunig, James E
AU  - Grunig, Larissa A  
AU  - Toth, Elizabeth L  
TI  -  The future of excellence in public relations and communication management: challenges for the next generation 
SN  - 9780805855968
AV  - HD59 .F88 2007 
PY  - 2007///
CY  - New York, Mahwah, N.J.
PB  - Routledge, Erlbaum
KW  - Public relations
KW  - Communication in management
N1  - Published on the occasion of the retirement of James E. Grunig and Larissa A. Grunig from university education and to present the advances made because of their IABC Excellence Study; Includes bibliographical references and indexes
ER  -