TY - GEN AU - Barnard, Alan AU - Parker, Chris TI - Campaign it !: achieving success through communication SN - 9780749464202 AV - HF5718 .B37 2012 PY - 2012/// CY - London ; Philadelphia PB - Kogan Page Limited KW - Business communication. KW - Interpersonal communication. KW - Marketing. N1 - Includes index ER -