TY  - BOOK
AU  - Baines,Paul
AU  - Fill,Chris
AU  - Page,Kelly
TI  - Marketing
SN  - 9780199290437
AV  - HF5415 .B26 2008
PY  - 2008///
CY  - Oxford, New York
PB  - Oxford University Press
KW  - Marketing
N1  - Includes bibliographical references and index
ER  -