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Marketing : principles & strategy / Henry Assael.

By: Material type: TextTextSeries: The Dryden Press series in marketingPublication details: Forth Worth : Dryden Press, c1993.Edition: 2nd edDescription: 1 v. (various pagings) : col. ill. ; 26 cmISBN:
  • 0030767083
Subject(s): DDC classification:
  • 658.8/02 20
LOC classification:
  • HF5415 .A87 1993
Item type: Book
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Holdings
Current library Collection Call number Copy number Status Barcode
Bishop Okullu Memorial Library (Limuru Campus) General Circulation Non-fiction HF5415 .A87 1993 (Browse shelf(Opens below)) 1 Available 018268
Total holds: 0

Includes bibliographical references and indexes.

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