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Principles of marketing / Philip Kotler, Gary Armstrong.

By: Contributor(s): Material type: TextTextPublication details: Upper Saddle River, N.J. : Prentice Hall, 2001.Edition: 9th edDescription: xxxi, 785, [53] p. : col. ill. ; 28 cm. + 1 computer optical disc (4 3/4 in.)ISBN:
  • 0130263125 (hardcover)
Subject(s): DDC classification:
  • 658.8 21
LOC classification:
  • HF5415 .K63 2001
Item type: Book
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Holdings
Current library Collection Call number Status Barcode
Nairobi Campus General Circulation Non-fiction HF5415 .K63 2001 (Browse shelf(Opens below)) Available 052857
Total holds: 0

Includes bibliographical references and indexes.

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