BUSN 5: Introduction to Business/ (Record no. 49807)

MARC details
000 -LEADER
fixed length control field 03302cam a2200397 i 4500
001 - CONTROL NUMBER
control field 17033212
003 - CONTROL NUMBER IDENTIFIER
control field 0
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20170404120040.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 111103s2013 ohua b 001 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2011942710
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781111826727 (student edition)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1111826722
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781111826734 (student edition with coursemate)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1111826730
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocn801384456
040 ## - CATALOGING SOURCE
Transcribing agency SPU
042 ## - AUTHENTICATION CODE
Authentication code lccopycat
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD31
Item number .K44 2013
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kelly, Marce,
Relator term author.
245 10 - TITLE STATEMENT
Title BUSN 5: Introduction to Business/
Statement of responsibility, etc [Kelly/McGowen].
250 ## - EDITION STATEMENT
Edition statement Student edition.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Mason, OH :
Name of publisher, distributor, etc South-Western Cengage Learning,
Date of publication, distribution, etc [2013], ©2013.
300 ## - PHYSICAL DESCRIPTION
Extent xi, 237, 40 unnumbered pages :
Other physical details color illustrations ;
Dimensions 27 cm
500 ## - GENERAL NOTE
General note Cover title.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (pages 301-315) and index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Business now : Change is the only constant -- Economics : The framework for business -- The world marketplace : Business without borders -- Business ethics and social responsibility : Doing well by doing good -- Business communication : Creating and delivering messages that matter -- Business formulation : Choosing the form that fits -- Small business and entrepreneurship : Economic rocket fuel -- Accounting : Decision making by the numbers -- Finance : Acquiring and using funds to maximize value -- Financial markets : Allocating financial resources -- Marketing : Building profitable customer connections -- Product and promotion : Creating and communicating value -- Distribution and pricing : Right product, right person, right place, right price -- Management, motivation, and leadership : Bringing business to life -- Human resource management : Building a top-quality workforce -- Managing information and technology : Finding new ways to learn and link -- Operations management : Putting it all together.
520 ## - SUMMARY, ETC.
Summary, etc Created through a "student-tested, faculty-approved" review process with over 2,000 students and faculty, BUSN 5e is an engaging and accessible solution to accommodate the diverse lifestyles of today's learners. Readers discover the energy and excitement found in business today within the engaging and accessible presentation found in BUSN5. Designed specifically for today's learner, BUSN's streamlined, riveting design presents the entire core Introduction to Business topics in only seventeen succinct chapters, including a unique chapter on Business Communication. BUSN5 directly connects readers with what's happening in business today and how it will affect them. The book focuses on business principles most important to the learner's success with less reading, more visuals, and manageable chunks of information. Memorable examples relate business topics to everyday life and career success, while tightly integrated resources, such as CourseMate, an interactive teaching and learning solution, and the latest news feeds, help sharpen business, study, and communication skills.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Business enterprises.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Economics.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Business enterprises.
Source of heading or term fast
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Economics.
Source of heading or term fast
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management.
Source of heading or term fast
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name McGowen, James
Fuller form of name (James N.),
Relator term author.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date checked out Copy number Price effective from Koha item type
    Library of Congress Classification     Non-fiction Bishop Okullu Memorial Library (Limuru Campus) Bishop Okullu Memorial Library (Limuru Campus) General Circulation 04/04/2017 Donation-BFA 2000.00 9 1 HD31 .K44 2013 052398 15/03/2021 1 04/04/2017 Book