Principles of marketing / (Record no. 49635)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00732cam a2200253 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 3506474 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | 0 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170327113844.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 950616s1996 njua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 95032226 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0131902083 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780131902084 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | SPU |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | .K63 1996 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip. |
| 245 10 - TITLE STATEMENT | |
| Title | Principles of marketing / |
| Statement of responsibility, etc | Philip Kotler, Gary Armstrong. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Englewood Cliffs, N.J. : |
| Name of publisher, distributor, etc | Prentice Hall, |
| Date of publication, distribution, etc | c1996. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 v. (various pagings) : |
| Other physical details | ill. (some col.) ; |
| Dimensions | 28 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Armstrong, Gary |
| Fuller form of name | (Gary M.) |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date checked out | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Non-fiction | Bishop Okullu Memorial Library (Limuru Campus) | Bishop Okullu Memorial Library (Limuru Campus) | General Circulation | 27/03/2017 | Donation BFA | 500.00 | 6 | HF5415 .K63 1996 | 052204 | 06/07/2021 | 1 | 27/03/2017 | Book | ||||
| Library of Congress Classification | Non-fiction | Bishop Okullu Memorial Library (Limuru Campus) | Bishop Okullu Memorial Library (Limuru Campus) | General Circulation | 27/03/2017 | Donation BFA | 500.00 | 1 | HF5415 .K63 1996 | 052205 | 19/01/2022 | 2 | 27/03/2017 | Book |