International marketing / (Record no. 49550)

MARC details
000 -LEADER
fixed length control field 00618nam a22001817a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 170320b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781133588399
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF1009.5
Item number .C95 2013
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Czinkota, Michael R
245 ## - TITLE STATEMENT
Title International marketing /
Statement of responsibility, etc Michael R. Czinkota, Ilkka A. Ronkainen
250 ## - EDITION STATEMENT
Edition statement 10th ed
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Mason, OH :
Name of publisher, distributor, etc South-Western Cengage Learning,
Date of publication, distribution, etc 2013
300 ## - PHYSICAL DESCRIPTION
Extent xxxv, 677 p. :
Other physical details col. ill., col. maps ;
Dimensions 28 cm
500 ## - GENERAL NOTE
General note Includes bibliographical references and indexes
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Export marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Ronkainen, Ilkka A
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Barcode Copy number Price effective from Koha item type
    Library of Congress Classification     Non-fiction Nairobi Campus Nairobi Campus General Circulation 20/03/2017 Donation-BFA 2000.00 HF1009.5 .C95 2013 052023 1 20/03/2017 Book