Principles of marketing / (Record no. 34838)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 01581cam a2200313 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 15152249 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20081211075753.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 080124s2008 njua 000 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2008003309 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780273711568 (pbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0273711563 (pbk.) |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)191697384 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)ocn191697384 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | YDX |
| -- | YDXCP |
| -- | BTCTA |
| -- | DLC |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | .K63 2008 |
| 245 00 - TITLE STATEMENT | |
| Title | Principles of marketing / |
| Statement of responsibility, etc | Philip Kotler ... [et al.]. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th European ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Upper Saddle River, N.J. : |
| Name of publisher, distributor, etc | Pearson Prentice Hall, |
| Date of publication, distribution, etc | c2008. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxv, 1020 p. : |
| Other physical details | ill. (chiefly col.) ; |
| Dimensions | 28 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Edition for U.S. published under: Principles of marketing / Philip Kotler, Gary Armstrong. 12th ed., c2008. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip. |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | orignew |
| d | 1 |
| e | ecip |
| f | 20 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Total Renewals | Full call number | Barcode | Date last borrowed | Copy number | Price effective from | Koha item type | Date last seen | Cost, normal purchase price |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Non-fiction | Bishop Okullu Memorial Library (Limuru Campus) | Bishop Okullu Memorial Library (Limuru Campus) | General Circulation | 09/07/2009 | Purchase | 55 | 3 | HF5415 .K63 2008 | 010013 | 07/06/2019 | 1 | 09/07/2009 | Book | ||||||
| Library of Congress Classification | Non-fiction | Bishop Okullu Memorial Library (Limuru Campus) | Bishop Okullu Memorial Library (Limuru Campus) | General Circulation | 09/07/2009 | Purchase | 46 | 4 | HF5415 .K63 2008 | 010015 | 20/06/2023 | 3 | 09/07/2009 | Book | 23/06/2023 | |||||
| Library of Congress Classification | Non-fiction | Nairobi Campus | Nairobi Campus | General Circulation | 11/09/2012 | HF5415 .K63 2008 | 010014 | 11/09/2012 | Book | 30/03/2015 | ||||||||||
| Library of Congress Classification | Non-fiction | Nairobi Campus | Nairobi Campus | General Circulation | 17/11/2016 | Donations | 33 | 3 | HF5415 .K63 2008 | 048890 | 04/11/2024 | 1 | 17/11/2016 | Book | 18/11/2024 | 500.00 |