Influence of Competitive Strategies on Organizational Performance of Insurance Companies in Kenya
Mutinda, Stephen Wilson
Influence of Competitive Strategies on Organizational Performance of Insurance Companies in Kenya - Limuru St. Paul's University 2021 - xiii, 74 p.; 30 cm.
Includes bibliographical references
Differentiation Strategy
Cost Leadership Strategy
Customer Service Strategy
THE HD58.7 / .M88 2021
Influence of Competitive Strategies on Organizational Performance of Insurance Companies in Kenya - Limuru St. Paul's University 2021 - xiii, 74 p.; 30 cm.
Includes bibliographical references
Differentiation Strategy
Cost Leadership Strategy
Customer Service Strategy
THE HD58.7 / .M88 2021