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Essential guide to marketing planning

Wood, Marian Burk

Essential guide to marketing planning Marian Burk Wood's, - Edinburgh Gate, Harlow; England Pearson Education 2007 - xvii, 268 p. ; ill. ; 24.5 cm.

Includes bibliographical references and index

ISBN: 9780273713234

Subjects--Topical Terms:
Marketing--planning

LC Class. No.: HF5415.13 / .W662 2007

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