Exploring corporate strategy :

Johnson, Gerry.

Exploring corporate strategy : text and cases / Gerry Johnson, Kevan Scholes, Richard Whittington. - 7th rev. media ed. - New York : FT Prentice Hall, 2008. - xxxvi, 878 p. ; ill. 26.5 cm.

Includes bibliographical references and index.

9780273711926 (pbk.)

2006049449


Business planning.
Strategic planning.
Business planning--Case studies.
Strategic planning--Case studies.

HD30.28 / .J648 2008