Public relations :

Nager, Norman R.,

Public relations : management by objectives / Norman R. Nager, T. Harrell Allen. - Lanham, Md. : University Press of America, [1991] - xii, 404 p. : ill. ; 23 cm.

Originally published: New York : Longman, c1984.

Includes bibliographical references and index.

081918330X (pbk. : alk. paper)


Public relations.
Management by objectives.

HD59 / .N18 1991