| 000 | 00547nam a22001577a 4500 | ||
|---|---|---|---|
| 008 | 170614b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9780070887299 | ||
| 050 |
_aHF5415.13 _b.M369 2001 |
||
| 245 |
_a Basic marketing : _ba global-managerial approach / _cWilliam D. Perreault, Jr., E. Jerome McCarthy |
||
| 250 | _a10th canadian ed. | ||
| 260 |
_aChicago : _bIrwin, _c2001 |
||
| 300 |
_a(1 volume, various pagings) : _bcolor illustrations, color maps ; _c27 cm |
||
| 500 | _aInclude index | ||
| 650 |
_2Marketing _xManagement |
||
| 942 |
_2lcc _cBK |
||
| 999 |
_c50747 _d50747 |
||