| 000 | 00765nam a22002057a 4500 | ||
|---|---|---|---|
| 008 | 161116b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9780071195447 | ||
| 050 |
_aHF5415.2 _b .H35 2003 |
||
| 100 | _a Hair, Joseph F. | ||
| 245 |
_a Marketing research : _bwithin a changing information environment / _cJoseph F. Hair, Jr., Robert P. Bush, David J. Ortinau. |
||
| 250 | _a 2nd ed., International ed. | ||
| 260 |
_a Boston : _b McGraw-Hill/Irwin, _c2003. |
||
| 300 |
_axxiii, 720 p. : _b ill. ; _c 27 cm. |
||
| 440 | _a440_0 |a McGraw-Hill/Irwin series in marketing | ||
| 500 | _a Includes bibliographical references and indexes. | ||
| 650 | _aMarketing research. | ||
| 700 | _aBush, Robert P. | ||
| 700 | _aOrtinau, David J. | ||
| 942 |
_2lcc _cBK |
||
| 999 |
_c47263 _d47263 |
||