| 000 | 00817nam a2200217Ia 4500 | ||
|---|---|---|---|
| 008 | 081213s9999 xx 000 0 und d | ||
| 020 | _c0077098609 | ||
| 050 |
_aHF5415 _b.L36 2002 |
||
| 100 | _aLancaster, Geoff | ||
| 245 |
_aEssential of marketing _cGoeff Lancaster |
||
| 250 | _a4th edition | ||
| 260 |
_c2002 _aLondon _bMcGraw-Hill Publishing Company |
||
| 300 |
_axi,549 p.; _c25cm |
||
| 500 | _aIncludes index | ||
| 650 | _aMarketing | ||
| 700 | _aAshford, Ruth | ||
| 700 | _aMassingham, Lester | ||
| 942 |
_cBK _2lcc |
||
| 999 |
_c4658 _d4658 |
||