000 00679 a2200181 4500
008 100517t xxu||||| |||| 00| 0 eng d
020 _a0077098765
050 _aHF5415
_b.M37 2004
100 _aMasterson, Rosalind
245 _aMarketing: an introduction
_cRosalind Masterson and David Pickton.
260 _bMcGraw-Hill
_cc2004.
_aLondon
300 _axix, 444 p.
_bcol. ill.
_c26 cm.
500 _aincludes glossary and index
650 _aMarketing.
700 _aPickton, David.
942 _cBK
_2lcc
999 _c36690
_d36690