000			01869cam a2200337 a 4500
001			14486894
005			20080627143418.0
008			060808s2007 cau b 001 0 eng
010			_a 2006025770
020			_a1412914175 (pbk.)
020			_a9781412914178 (pbk.)
035			_a(OCoLC)ocm70883096
035			_a(OCoLC)70883096
040			_aDLC _cDLC _dBAKER _dC#P _dYDX _dYDXCP _dBTCTA _dDLC
050	0	0	_aHM1221 _b.K45 2007
100	1		_aKelleher, Tom _q(Tom A.)
245	1	0	_aPublic relations online : _blasting concepts for changing media / _cTom Kelleher.
260			_aThousand Oaks, Calif. : _bSAGE Publications, _cc2007.
300			_axv, 161 p. ; _c23 cm.
504			_aIncludes bibliographical references and index.
505	0		_aInteractive public relations -- Systems everywhere -- Server-side public relations -- Peer-to-peer public relations -- Relationships -- News-driven relationships -- Commerce-driven relationships -- Issue-driven relationships -- Managing public relations in real time -- Applied research and evaluation.
650		0	_aPublic relations _xData processing.
650		0	_aPublic relations _xComputer network resources.
856	4	1	_3Table of contents only _uhttp://www.loc.gov/catdir/toc/ecip0618/2006025770.html
856	4	2	_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0666/2006025770-d.html
856	4	2	_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy0734/2006025770-b.html
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2lcc _cBK
999			_c36607 _d36607