Marketing communications (Record no. 38566)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00865 2200157 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110614t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781844801213 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Egan,John |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing communications |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | Cengage learning |
| Date of publication, distribution, etc | 2007 |
| Place of publication, distribution, etc | London |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxii,467 p. |
| Dimensions | 28 cm. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Book |
| Source of classification or shelving scheme | Library of Congress Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last borrowed | Copy number | Price effective from | Koha item type | Total Renewals | Materials specified (bound volume or other part) | Cost, normal purchase price | Date last seen |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Non-fiction | Bishop Okullu Memorial Library (Limuru Campus) | Bishop Okullu Memorial Library (Limuru Campus) | General Circulation | HF5415.1.E43 2007 | 31 | HF5415.1.E43 2007 | 029000 | 25/05/2023 | 3 | 04/07/2011 | Book | 3 | 2011-07-04 | 3.00 | 04/07/2023 | |||||
| Library of Congress Classification | Non-fiction | Nairobi Campus | Nairobi Campus | General Circulation | 29/06/2011 | purchase | 37 | HF5415.1.E43 2007 | 026706 | 30/05/2019 | 2 | 29/06/2011 | Book | 2 | |||||||
| Library of Congress Classification | Non-fiction | Nakuru Campus | Nakuru Campus | General Circulation | 14/06/2011 | purchase | 14 | HF5415.1.E43 2007 | 026302 | 11/03/2017 | 1 | 14/06/2011 | Book |