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Basic marketing research : using Microsoft Excel data analysis / Alvin C. Burns, Ronald F. Bush.

By: Contributor(s): Material type: TextPublication details: Upper Saddle River, N.J. : Pearson Prentice Hall, 2008.Edition: 2nd edDescription: xxix, 4-510 p. : col. ill., col. maps ; 26 cmISBN:
  • 0132059584
  • 9780132059589
  • 9780136006053
Subject(s): DDC classification:
  • 658.8/30285554 22
LOC classification:
  • HF5415.2 .B77 2008
Other classification:
  • 85.40
Online resources:
Item type: Book
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Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Nairobi Campus General Circulation Non-fiction HF5415.2 .B77 2008 (Browse shelf(Opens below)) Available 051734
Total holds: 0

Includes bibliographical references (p. 489-498) and indexes.

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